The US based celebrity boxing gym approached me to work as their main digital designer.
Rumble Boxing is a US-based chain of boxing studios that uses high-tempo music and high-tech fitness equipment to provide a unique fitness experience.
I was Rumble Boxing's key designer for four years. In addition to digital, social media, and advertising design, I was asked to develop Rumble's brand while keeping it consistent and exciting. I designed a visual identity, brand book, website, and mobile app that communicates Rumble's modern, simple, and vibrant character. The company focuses on the high caliber of its trainers, so I used their powerful black and white photography and contrasted it with a vibrant red color and simple, bold font, with plenty of white space.